Communications & Content Lead

About the role

Dowit is seeking a Communications & Content Lead to own end‑to‑end storytelling across social media, email, case studies and brand assets. Reporting to the CEO and working closely with commercial development, you will create and publish content that showcases Tunisian crafts and cultural experiences.

Key responsibilities

• Film, shoot and edit short videos (reels) on location in the Médina and artisan workshops.
• Produce case studies that translate corporate experiences into commercial assets.
• Write Instagram captions, email campaigns (Brevo), partnership proposals and press materials, adapting tone to each audience.
• Plan, populate and publish the editorial calendar for Instagram, LinkedIn and email.
• Develop B2C content to attract cultural travelers and support B2B communications with impact summaries and event recaps.

Required profile

• 2‑4 years of experience in content creation, communications or editorial work.
• Bilingual French and English; Arabic a plus.
• Organised, able to manage a multi‑format content calendar and flexible to capture spontaneous moments.
• Genuine curiosity about craft, culture and hands‑on creation.

Required skills

• Video shooting and basic editing (CapCut or equivalent).
• Social media management (Instagram, LinkedIn).
• Email campaign creation using Brevo.
• Content calendar planning and execution.

What we offer

• A creative role where the raw material is exceptional Tunisian craftsmanship.
• Opportunity to work directly with artisans and cultural heritage sites.