Digital Marketing & Creative Content Specialist

About the role

ColonyByte is hiring a part-time, remote Digital Marketing & Creative Content Specialist. The role combines digital marketing strategy, hands-on graphic design, social media management, video editing and campaign execution. It suits someone who can independently develop marketing strategies and personally produce professional creative content, rather than just coordinating content or scheduling posts.

Key responsibilities

• Create professional social media posts, carousels, promotional graphics, advertisements and short-form videos while keeping branding consistent.
• Plan and run digital marketing campaigns, build content calendars and write engaging marketing copy.
• Optimize content for engagement, brand awareness and lead generation.
• Audit websites and landing pages, suggest SEO and conversion improvements, set up and monitor analytics and evaluate campaign performance.
• Support established businesses and early-stage startups with marketing foundations, campaign launches and ongoing digital activities.

Required profile

• 4+ years of experience in digital marketing, social media management, creative content production or related fields.
• Bachelor's degree in Marketing, Communications, Graphic Design, Media, Business or a related field, or equivalent professional experience.
• Strong portfolio of personally created graphic designs, social media content, videos and marketing campaigns.
• Ability to work independently remotely, manage several projects and meet deadlines; Arabic is a strong advantage.

Required skills

• Digital marketing: campaign strategy, SEO/SEM, social media marketing, lead generation and performance optimization.
• Graphic design with Adobe Photoshop, Illustrator, Canva or equivalent.
• Video editing and short-form content with Adobe Premiere Pro, CapCut or similar.
• Paid ads on Google Ads, Meta Ads or similar.
• Google Analytics 4, Google Tag Manager, Google Search Console and social media analytics.
• Website and landing-page audits, SEO recommendations and copywriting.
• Familiarity with AI-powered creative and marketing tools.