Part‑Time Senior Performance Marketing Specialist (Meta & TikTok Ads) – Remote
Herrera Headhunters
Description du poste
About the role
We are seeking a highly skilled Senior Performance Marketing Specialist to manage and optimise Meta (Facebook/Instagram) and TikTok advertising campaigns for the events and ticketing industry. This part‑time freelance position requires roughly one hour of work per day and is ideal for someone with proven experience scaling campaigns for festivals, concerts, nightlife, and other entertainment brands.
Key responsibilities
- Launch, manage and optimise Meta and TikTok ad campaigns focused on ticket sales and ROAS.
- Monitor daily performance, retarget website visitors and build conversion funnels.
- Test creatives, audiences and campaign strategies to continuously improve KPIs.
- Work closely with the internal team to align campaigns with upcoming events and launches.
- Provide quick reporting and performance insights.
Required profile
- Proactive, results‑oriented professional who understands how to generate ticket sales and maximise campaign profitability.
- Ability to work independently with minimal supervision.
Required skills
- Meta (Facebook/Instagram) Ads management.
- TikTok Ads management.
- Pixel tracking and conversion optimisation.
- Retargeting and campaign scaling.
- Creative testing, including viral TikTok‑style ads.
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