Direct Response Ads Copywriter

About the role

We are a fast‑growing e‑commerce company that runs several direct‑to‑consumer brands primarily through Meta advertising. We are looking for a full‑time remote Direct Response Ads Copywriter who can craft compelling copy that stops users scrolling and drives them to act. The role involves collaborating with the performance marketing team to ensure copy aligns with campaign objectives and brand voice. Candidates must provide samples of previous work; applications without examples will not be considered.

Key responsibilities

• Write ad copy, hooks, and scripts for Meta campaigns.
• Develop landing‑page and product‑page copy that converts visitors into customers.
• Test creative angles and iterate based on real performance data.

Required profile

• Deep understanding of customer psychology and buying behavior.
• Ability to write punchy copy that addresses target customers’ pain points.
• Strong grasp of customer avatars, awareness levels, and tailored messaging.
• Experience building effective marketing funnels from scratch.
• Curiosity, speed, and a willingness to learn; formal experience is secondary to ability.